Woodstock 50, which was in celebration of the festival's 50th anniversary, has been canceled, according to Rolling Stone.
The announcement came today (April 29) via Dentsu, one of the festival’s main investment arms. However, now, festival organizers are disputing Dentsu's statement, according to the Poughkeepsie Journey.
Here's the official statement (via Rolling Stone):
“It’s a dream for agencies to work with iconic brands and to be associated with meaningful movements,” Dentsu said in a statement. “We have a strong history of producing experiences that bring people together around common interests and causes which is why we chose to be a part of the Woodstock 50th Anniversary Festival.”
“But despite our tremendous investment of time, effort and commitment, we don’t believe the production of the festival can be executed as an event worthy of the Woodstock Brand name while also ensuring the health and safety of the artists, partners and attendees. As a result and after careful consideration, Dentsu Aegis Network’s Amplifi Live, a partner of Woodstock 50, has decided to cancel the festival. As difficult as it is, we believe this is the most prudent decision for all parties involved.”
For the full story, go to Rolling Stone here.
XO -Anne Erickson